Spotlight Stage: How 360° Data Bridges Patient Intent, Provider Action, and Brand Impact

Session details:

Too often, patients and providers arrive at the same conversation with entirely different information—leaving critical treatment moments underleveraged. This session reveals how a 360° data strategy connects real-time patient intent with provider readiness, creating a single, collaborative conversation. Learn how to identify and act on high-value signals that prime both sides of the exam room, reduce wasted impressions, and drive measurable brand impact.